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Loyal followers of the music superstar are creating a remarkable surge in popularity at a Germany-based gallery that displays a painting of the Shakespearean heroine Ophelia, freshly reimagined in a track and video clip from Swift's new record "Her newest album".

The museum in Wiesbaden in the heartland Germany's town of Wiesbaden welcomed hundreds additional guests than typical over the recent days, as fans wished to view the real depiction of the artwork that begins the video for "the recent track".

In the video, which has been viewed exceeding 65 million times on YouTube, the painting comes alive, with Swift at its center.

"We're really enjoying this focus - it's quite exciting," a gallery official commented.

The official noted that one family had come from the upper German city of Hamburg, a lengthy journey from there, while a portion of the attendees were international visitors from a nearby army base.

The official explained that fans realized the historical artwork - estimated to originate to 1900 - was on display when the gallery employees, noticing the similarity, published an invitation on their website inviting any Swift fans to attend a special tour.

The information then spread rapidly online, the museum said.

Social media updates explaining the painting's whereabouts garnered thousands of likes, much greater than the limited number of reactions that most of its content usually receive.

In Shakespeare's Hamlet, the character Ophelia, his wife, a young lady from the Scandinavian country, suffers a breakdown and drowns.

While not as famous than the famous portrait of Ophelia, the depiction also portrays a female figure in a long dress lying floating in a body of water, surrounded by flowers.

The image is echoed on the singer's release packaging, which shows her incompletely submerged in water.

"We are astonished and thrilled that Taylor Swift used this portrait from the museum as inspiration for her visual," a museum director expressed.

"This is, of course, a great opportunity to bring in individuals to the gallery who don't know us previously."

"The Life of a Showgirl" achieved the United Kingdom's largest debut week of the current year, after selling 304,000 albums in the initial seven days.

In the US, it achieved more than 4 thousand equivalent album units in the U.S. in its opening week, according to industry reports, beating the milestone set by the British singer with her album "25" in the past.

The record is Taylor Swift's 3rd album to dominate the UK rankings in this year, following "her previous release" in the winter month and "a prior project", when it came back to number one in the spring month.

It is also the first original album Swift has released since she revealed her planned marriage to NFL star her partner in August and revealed in May that she had reclaimed rights over her earlier recordings.